Than Serving Ads It’s About Engagement

This program focuses on equal opportunities for a future for women, pairing a Salesforce employee with a female refugee for 12 weeks. The target? Helping women enter the Dutch labor market. Galforce wants to build a relationship of trust with the workshops that Salesforce gives and the 1-on-1 relationships with the female mentor. In this way we ensure that these women feel support and that they can confidently continue their lives in the Netherlands. Do you also want to get start with promoting equality in the workplace? Then do this trail or read more about increasing diversity in your team . Don’t want to miss anything? Sign up for our online newsletter and stay inform of the latest content! It was a bit of a shock for online marketers when Google announc a cookie-free world.

Measure Your Analyzes Reflect

You would think that marketers would act immiately, but since this announcement in 2020, no less than 80% of marketers still rely on third-party cookies for their online marketing strategy. Although Google announc that it will postpone the phasing out of third-party cookies until 2023, this does not mean that as a marketer you can now Denmark Phone Number List sit back and relax. It’s time to get start with your first-party data strategy at lightning spe. With these 5 tips you are ready for a cookie-free future and you have a rock-solid first-party data strategy. 1. Connect with your customer and add value The first step towards a first-party data strategy is valuable customer contact.

New Dimension in This Day and Age

Your approach must fit well with your brand and customers, but if you do this well, the willingness of customers to share data is greater. For example, 79% of customers are willing to share data in exchange for contextualiz content and 88% do DV Leads this for personaliz offers. Adding value in customer contact can be done in various ways. Do you offer something ucational, entertainment or something inspiring? Consider, for example, setting up a competition or creating a community. In any case, make sure you get to the top 10-15 brands that a customer wants to stay in touch with.