Don’t overload  your website with options

Neuromarketing seeks to provide solutions to companies so that they can get closer to what their consumers want.  This is why this scientific technique can be applied to various areas of Marketing such as advertising, packaging and application design… In this article, we are going to focus on the visual in the design of a web page. Here are some useful recommendations when designing or redesigning your website.

The selection of visuals

Use images and videos  to showcase your products. The user feels more comfortable and more interested, which increases the duration Oman Phone Number List of the sessions. My advice:  favor visuals of people looking at your product . Thus, you naturally encourage your visitors to focus their attention on the latter.

Colors  have a strong impact since they reflect feelings .

Thus, to appear committed to the planet, favor the color green. To attract an audience with high purchasing power, use black which gives a feeling of elegance. Or arouse passion with red…

Improve  your website design 

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Make sure your website displays well on different devices  and browsers, is updated, and is simple and easy to understand for the target consumer. This allows your customers to have a good experience and to come back to buy.

. It is more difficult for the customer to make a DV Leads decision and he risks feeling overwhelmed and therefore resigning himself to buying.

Test your website design  and analyze how it is received by users. You can compare it  with another design you have made and choose the most successful. There are free programs to quantify and evaluate the different types of user interaction with your website.

 

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