Avoid the pitfalls that put you at odds with the professional advertising rules that govern your profession. That’s why it’s best not to brag about the results of previous deals or actively solicit clients through social media. This is where content marketing can benefit your firm, for example by giving some legal advice. By writing great content for potential clients, you can start getting engagement from people who will keep your name in mind the next time they need your services.
Quality over quantity
There is no need for your law firm to stack publications. Instead, try to make one quality post a day that will get engagement rather than 5 or 10 that do very little.
The goal is to create a network of regulars and gradually increase your audience. Show some personality Don’t be afraid to show your true self online. With millions of users on LinkedIn, Twitter, Facebook, blogs and Instagram, the only way to stand out is to grow and use what makes you Afghanistan Phone Number List different. As your parents must have told you, don’t be afraid to be yourself! Audrey: thank you Benjamin for this very specific file on the importance of Digital Marketing for a legal profession. I allow myself to add that Email Marketing remains the most effective lever. Indeed, email is an excellent way for your law firm to attract new clients or to remain visible to your present and past clients. For this, a weekly or monthly newsletter is a great way to stay in touch.
questions about Digital Marketing for a law firm
