White Hat Link Building Techniques That Go Far
My name is Ryan Stewart and I’m a recovering black hat SEO. I’m not ashamed to admit it. I used black hat methods because they worked. Really, really well. I always wanted to go white hat, I just didn’t have the manpower to scale. With 40+ clients demanding results, I did what what was needed to keep them happy. Everything changed in 2014 when Google dropped the hammer on private blog networks. My entire link strategy went out the window and I had to adapt. Fast. Manual outreach. Online PR. Relationship building. I was working 20 hours a day trying to growth hack all these well-known White hat link building techniques. In my efforts, I found 2 things: White hat SEO is a ton of work.
There are no shortcuts
White hat SEO works. Really, really well. I’m going to share with you 3 white hat link strategies I picked during the course of my efforts. You can take these company data strategies and apply to any SEO campaign. I promise you, they work. It starts with finding a high quality blog that’s relevant to yours (or the site you plan to link to). The blog comment links I build come from blogs I read regularly and others I find on my Twitter feed. If you’re looking for topical niche blogs, use Google blog search + advanced search operators. For example, let’s say I wanted promote content for an eCommerce shoe store.
Name field put your
Name there, not your target keyword! This spam tactic will get your comment denied every time. Email field – any valid email address will do (real or fake). Website field – I generally DV Leads leave this blank. Since you’re leaving a link in the body of the comment, it shows the author you’re not trying to spam their blog. Comment field – Pick one point from the post that’s relevant to your link and expand on it. Let’s go through an example of a recent blog comment of mine. A few weeks ago I read a great post by fellow marketer Robbie Richards. So good, it prompted me to leave the following comment (it’s long, but I suggest you read it): Finding the right opportunities makes the process easier.
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