How to choose the graphic charter of your Website
I’m sure you’ve visited corporate websites where something was wrong. You were not reassured on the site… It is often the graphic charter of the Web site which is incriminated. Laurent , from the Audrey tips team, is a science buff. He gave me the following speech this morning: Why invest in the graphic charter of a website? Because our brains react in fractions of seconds to visual stimuli, often unconsciously. So to win more customers, working carefully on your graphic charter is vital. This is one of the first aspects you discover on a website!
Why define a style, then a graphic charter for your website
Quite simply because it is a pledge of professionalism. The user needs to be reassured. And subconsciously, it is while browsing a seamless Hong Kong Phone Number List website. Don’t forget that the first impression also counts on the Internet . the style of your website is closely correlated to the style of your brand obviously!
The exercise therefore begins by identifying your target, by determining, for example, the typical profile of your clientele, your persona .
Then, put yourself in your persona’s shoes to define the style he likes
You will find a few articles on the net that deal with this subject, including mine on the choice of colors for a brand, according to its target .
Did you know that on average, purple is a very DV Leads popular color for women, and hated by men? Not insignificant at all, according to the target clientele! And it is the same according to the age of the person… Here are the 5 main elements to choose for the graphic charter of your website are:
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