What can we learn from this example
What can the average rejection rate, which we should not worry about, is around – %. The situation is similar for websites that are focuse on generating leads. When it comes to online stores , the situation is a bit different. In their case, we should aim for the lowest possible bounce rate, not exceeing %. If it excees the % threshold, we should raise the alarm as soon as possible, because potential customers simply… run away. Check out the fastest WordPress hosting and Ecommerce hosting on the market . Interpretation base on traffic source Let’s imagine that we have just create a website where we start selling high-quality dog food.
It’s best to get to the point right away
Our main target group are, of course, pet owners. After setting up the website, we send information e-mails to our partners with information about the creation of a photo editor new website, which offers a very attractive offer with a large discount for first customers. To convince them to try the new food, we offer as much as % discount. The next day we see that our website has seen a sudden spike in traffic – we see as many as , new visits in Google Analytics. Unfortunately, the rejection rate is equally high and is as high as %. This means that out of visitors left the site without further browsing.
The email should give clear instructions
Finally , being depresse and wanting to check what happene, we start analyzing the acquire traffic. It turns out that nearly , sessions came from a direct traffic source, more specifically from an external link that was place on a forum for cat lovers. It’s worth remembering: Regardless of our industry, website type and average bounce rate values, we should always try to keep the bounce rate as low as possible while increasing the conversion rate. Does a high bounce rate affect SEO? Many Internet DV Leads users discuss whether the bounce rate is a factor affecting SEO optimization or positioning in general.
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