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Do you think these consumers will buy from a website that is not accessible and difficult to use? A study carri out in the Unit Kingdom reveal that in 2019, 4 million people abandon an e-commerce site due to accessibility difficulties. Result: a net loss of 17.1 billion pounds sterling for these sites (nearly 20 billion euros). Keep in mind that people using assistive devices also have purchasing power. By effectively targeting this market, you can increase your sales. Read also: Accessibility: the complete guide to improving your website +250,000 freelancers available on Codeur.

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Receive free quotes Fast, free and without obligation 8 tips to optimize the accessibility of your website for the visually impair Now that you better understand the reasons for making your website accessible to the visually impair, let’s see how to do it together! 1) Ruce the number of colors The more colors you introduce on your Belgium Business Email List website, the more difficult it is for a visually impair person to quickly identify the main content and links, especially for a color blind person. For any other user, too many colors are distracting and confusing. Limit yourself to a maximum of 3 shades and avoid green and r, to facilitate navigation for color blind people.

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Increase contrast Playing on contrasts is important to improve the readability of your content. Here are some best practices to follow: Avoid using JavaScript or CSS techniques that prevent highlighting, as many visually impair people DV Leads highlight text to increase contrast. Meet WCAG 2.0 AA requirements: a contrast ratio of 4.5:1 for normal text and 3.1 for tall fonts or bold content. For charts, add textures or patterns to increase readability and differentiation between data. Use opaque, non-transparent backgrounds so that the color matches the accessibility settings of the user’s screen reader. 3) Enable manual font size adjustment One of the major accessibility issues for people with visual impairments is font size.