Reviews provide insight into your service quality

A legal procedure usually costs a lot of money. So your future customers want to get as much information as possible. This is why a long list of opinions can only be profitable. In addition, reviews are often accompanied by a comment describing the quality of your service. Do you doubt it? Imagine for a moment that you have no opinion? Or rather that you come across a product on Amazon or a hotel on Booking or a restaurant on Google Maps without any reviews? That’s why posting content regularly  ensures that any potential client seeking your services will have this wealth of information to rely on when making their decision to contact you. This involves regularly soliciting opinions from your customers, but also by writing blog posts, articles, guides…

 Comment on a negative review

It may seem counterintuitive, but a negative review is usually a golden marketing opportunity. For what ? Because you can post a comment in response to the review. Done correctly, a comment Russia Phone Number List communicates responsiveness, attention to posted reviews, and strength of character. The trick is to ignore your legal impulse to directly refute the substance of the opinion. A much more effective approach is to write the response with the future readers  (potential customers) in mind.

Think about what they would like to hear

Next, invest sufficient time and attention in creating a relevant message. A half-hearted response to a negative review is much worse than no response. It makes you look defensive.

Worse, if you reveal client confidences (or even potentially damaging non-confidences), you may be subject to disciplinary action.

By actively using the first 2 techniques, you are DV Leads well on your way to managing your online reputation  and protecting yourself from that inevitable negative review.

But keep in mind that customer reviews are actually more than just a necessary evil to deal with.

Online returns are viewable online for free. They show how clients perceive your legal practice. They can validate the things you’re doing right and expose blind spots in your approach when delivering to your client.