The future In previous articles I have talked to you about the evolution of B2B sales towards digital, thanks to the acceleration caused by COVID and based on specific studies. That is, in data that supposedly reflects reality. And I say supposedly because if we look at the Spanish SME, especially the small ones, it […]
Tag: Industry Email List
A seemingly unattainable purpose generates magic around you
A seemingly I have been applying purpose to my daily work with my clients for some time. And how it happens on a personal level when you start to define it, is something that never stops evolving. The more you know and put it into practice, the more details you discover. Defining purpose is a […]
The transporters’ strike puts merchants in check who fear a chaotic
The transport sector has called an indefinite strike starting next Monday. November 14. The Platform for the Defense of the Road Goods Transport Sector, the organizer of the strikes. Assures that it has 86% of the votes in favor of road workers. The cause is the passivity of the Ministry of Transport, Mobility and Urban […]
The Future of Social Media arrives an event to address the changes
In a social context that continues to change and with companies that. Little by little, are giving communication the importance it deserves. IEBS Digital School , the leading business school in online training. Will hold a new edition of The Future of Social Media. Free online event that will bring together leading experts to analyze […]
Google executive Nelly Kennedy will be Volkswagen’s new global CMO
Google executive Nelly Kennedy will become Volkswagen ‘s new global CMO in mid-February next year. Therefore, this was announced this Tuesday by the Wolfsburg-based automobile manufacturer. Jochen Sengpiehl’s successor at the head of Volkswagen’s global marketing department comes from Google. Therefore, where he currently continues to hold the position of Senior Global Director in Brand […]
Discover the new Google My Business posts feature
Well, let’s see. We have option 1 which would be something like “Hey, what’s going on at your house with bread and dough!”… No, it’s not cool. The other option would be something like “Hello again! You missed me?”. Mmm, no, obviously not. And for example this one? “…some time ago I felt a tremendous […]
Can I hide the preheader text in my emails?
In most cases you should not be worried that the text that you want to use as a preheader, or preview text, appears as part of your email. However, as you can see in the image, long text can take up valuable screen space . Hidden and shown preheader comparison Source: Campaign Monitor Of course, […]
Multiply the opening rate of your emails by controlling the Preheader Text
We didn’t set an alarm clock. It wasn’t necessary either because Marina’s biological clock is well worth a review at watch-test.com . At 8:30 at the latest, in the purest style of “Yonatan, don’t go to the deep end”, a “daddy, I don’t want to sleep anymore” sounded. Jumping out of bed, lazy hug, smiles, […]
The Product Insider’s Circle
A particularly talented girl (in fact – and this is The. Product not a joke – I address her when we talk on Telegram as “talented girl”). This is Isabel Ruz, whom we have nicknamed within the team as “ Isa Rank ”. She has been a student in the first edition of the Dino […]
Product Prospective Stay Informed
This section discusses strategies for social. Product Prospective media marketing. For travel bloggers and influencers, including stunning travel photography. Travel itineraries, and sponsored trips. Exploring Social Media Trends in Virtual Events and Conferences. Virtual events and conferences have gained prominence, offering interactive and immersive. Experiences on social media platforms. This section highlights emerging trends in […]
Product Visionaries Join Us
This section discusses strategies for social Product Visionaries. Media marketing for food and beverage influencers, including high-quality food photography, sponsored content, and engaging with followers. Social Media Marketing for Fitness and Wellness Influencers: Fitness and wellness influencers can utilize social media to share workout routines, provide wellness tips, and inspire their followers. This section discusses […]
What it is benefits and how to orchestrate your marketing
Marketing , especially Digital, is an increasingly dynamic field of activity, which involves different channels and various forms of interaction with the consumer . An example of this is Orchestrated Marketing. In a constantly changing scenario, new trends, social networks and demands emerge daily. This changes and impacts the different departments of a company, since […]