Neuromarketing seeks to provide solutions to companies so that they can get closer to what their consumers want. This is why this scientific technique can be applied to various areas of Marketing such as advertising, packaging and application design… In this article, we are going to focus on the visual in the design of a […]
Establishing your style and expressing it in the form of a graphic charter requires knowing your brand identity well.It is even essential and the first work to be done. There are 4 key elements to consider when defining your brand image: Your mission and vision : why was your company created, what is it heading […]
Generally, it is advisable not to exceed 2 main colors. The graphic charter gives the references in hexadecimal (#xxxxx) of the different colors used. On audreytips, red is referenced by #e53b2c. My tip : to know the reference of a color, I advise you to install the ColorZilla extension on your Chrome browser. 2. Typography […]
I’m sure you’ve visited corporate websites where something was wrong. You were not reassured on the site… It is often the graphic charter of the Web site which is incriminated. Laurent , from the Audrey tips team, is a science buff. He gave me the following speech this morning: Why invest in the graphic charter of a […]
Automated prospecting allows a better scalability of your commercial activity. Indeed, most sales automation tools are compatible with traditional sales management tools, and in particular CRMs . This type of open architecture gives the possibility of building solid processes, compatible with your overall Digital Marketing strategy, and which evolve well over time. To put it simply, choosing a […]
Yes ! Some sales automation tools claim to obtain 3.5 times more leads on average than if you had carried out your prospecting by hand.Is it complicat to automate your prospecting? It depends on the automated prospecting tool you are using. Some tools are more complex than others, but are broader in terms of functionality. […]
Surely you are familiar with Facebook, Instagram or Twitter? Yes, these names are social media websites. This type of website allows users to connect and communicate with each other. Also usually, users have control for their own page like appearance. And users can create content that is shared on your social media. Have your own page or […]
Usually used by a company or a business to provide information related to companies, employees, products, services and others. Unlike the Ecommerce website, this website does not have an add to cart or payment button . Because the creation of this website is intended so that customers can get information and contact companies or businesses directly. This […]
Today the website is used as a provider of information, a place to make transactions, display portfolios and so on. The types of websites currently have their own uniqueness, because their functions are tailor to the goals to be achiev by creating a website. In general, the types of websites can be divid into 2, […]
Apart from setting how the ad content is, in this 7th step you are also required to set ad extensions. In short, ad extensions or Ad Extensions are extensions of Google Ads ads that you create with the aim of attracting and baiting your audience to click on your ads. At least, there are 4 types of […]
The blogger gave his fans gifts, discount codes or place an affiliate link in the entry. The company paid a fortune for cooperation and poorly define effects – every click on their ad or entering the store. In the end, it sometimes turne out that the high-profile campaign did not translate into any effects. Sometimes […]
Base on it, you can with high probability accurately recommend something to newlywes, young parents, retirees, etc. Do you want to implement effective contextual marketing? Check which strategy we recommend for you! Enter your e-mail, we will contact you Recommendations base on shopping preferences allow you to suggest similar or complementary products to what is […]
